The Sound of Clothes
From SHOWstudio:
Anechoic is a ‘collections story’ project that uses sound instead of visuals to interpret the essence of key garments the A/W ‘06-7 season by leading fashion brands. A live recording session in a specialist recording studio, a hemi-anechoic chamber on 1 June 2006 will be used to create a series of groundbreaking interactives that for the first time in fashion media, detail the precise sound of fashion materials such as feathers, sequins, glass crystals and beads, nylon, taffeta, leather, velvet, jacquard, zips and metallic chains. The live broadcast will also be filmed, providing motion image footage of model Zora Star working in the unconventional, futuristic studio environment, which will be edited to create abstract shorts of each audio ‘shot’.